Every move is a story - discover S'portofino's new campaign

Every move is a new story

Every step, every new experience, every choice is a new story. Our new campaign, under the slogan Every move is a story, pays homage to timeless ski classics while bringing the spirit of adventure and fun trends into everyday life. We prove that clothes no longer serve only an aesthetic and practical function, but are part of everyone's story. It is clothes that accompany us as we explore new places, push our own limits and taste the world.

Discover dynamic shots of styling that draw inspiration from apres-ski aesthetics and motifs known from the vibrant capitals of the world. See how luxury and comfort from the world's top brands meet adventure and active leisure. How about you? What winter story will you create this time?

Tell your story with S'portofino - a handful of styling inspirations

Sportswear this season pays tribute to classic cuts, muted colors and timeless patterns. We focus on subtle styling that exudes confidence and timeless elegance, thanks to which you will stand out in the crowd and build your own, unbreakable style. We have prepared stylings for you that not only reflect the latest trends, but also the latest technology in sportswear. Do you prefer active adventures on the slopes or relaxation in a mountain resort? With S'portofino you don't have to compromise. We present styles that will meet any challenge.

Silhouettes in dynamic poses present both subtle, classic colors and patterns, as well as contrasting vivid neon outfits. The FW 2024/25 collection at S'portofino focuses primarily on the latest offerings from brands such as Bogner, Goldbergh and Descente, but there are also products from Toni Sailer, Fusalp, CP Company, Stand Studio, Allude, Kask and Moon Boot.

White and black in the foreground

Praise the timeless classics that never go out of style. White and black are colors that have symbolized elegance, simplicity and sophistication for years, perfectly reflecting the spirit of minimalism and aesthetics such as quiet luxury or old money. These colors are synonymous with luxury, whose strength lies in simplicity and quality. In our latest collection, we have opted for white and black ski total looks that perfectly fit these timeless trends, while offering functionality and modern solutions.

The stylings come from renowned brands such as Goldbergh and Descente, which are known for their excellent quality, design and innovative technologies. These outfits are not only eye-catching in their elegance, but also stand up to any challenge on the slopes, providing comfort and full freedom of movement. Black and white ski styles are classics mixed with a modern approach to sportswear - thanks to them, you don't have to sacrifice a fashionable look on the slopes, while being guaranteed functionality and comfort in all conditions.

kobieta i mężczyzna w biało-czarnych zimowych stylizacjach

Après-ski fashion

We have also prepared something special for fans of après-ski style, i.e. smart casual in a slightly more sophisticated version. When you dream of relaxing in a picturesque alpine resort after a day on the slopes, après-ski style comes into action. Après-ski fashion is dominated by items that are not only practical and comfortable, but also aluxurious, and casual. Wool sweaters, down jackets, snow boots, hats, scarves and other accessories are key elements that create the unique character of this style.

Our styles include proposals from brands that perfectly understand the needs of people who value both functionality and style. Bogner, Paul&Shark or Moose Knuckles combine modern technology with exceptional design and elegance. In our offer you will find a black down vest that provides warmth, without sacrificing lightness, a white sweater with a plaid weave - a classic that never goes out of fashion, as well as warm chimneys that perfectly protect against the cold. Completing the whole styling are fashionable snow boots. These items of clothing perfectly fit into the après-ski climate, becoming an inseparable companion of your winter adventures. With them, you will create a look that is both practical and classy, perfect for a moment of relaxation at a mountain resort or meetings with friends by the fireplace.

kobieta w białym swetrze i białych moon bootach w stylu apres ski

Cozy looks in beige

Beige color brings to mind tranquility, soothing the senses and warmth, which we need so much in winter. Wrap yourself in this shade and explore the most beautiful corners of the world in our comfortable, soft sweatshirts made of high-quality wool that will keep you comfortable and stylish anywhere and in any situation. Add to that our unique furry Moon Booty with subtle brown accents- made for winter hiking on snowy paths, making every step an unforgettable adventure. Immerse yourself in the magic of the winter landscape, feeling the warmth and elegance that the beige color palette brings with it.

Push your own boundaries, travel, gather experiences and taste the world on your own terms - just the way you like it. With S'portofino, every adventure takes on a unique style and elegance. Check out our latest campaign and create memories that will stay with you forever.